Belfast Fashion Week – Press Release

Belfast FASHIONWEEK officially launched its 27th season today (31st January) with a fabulously fashionable affair in Panama Café, Belfast.

The popular event will kick off at the spectacular St Anne’s Cathedral on 29 March – a direct clash with Brexit, should it happen! Director Cathy Martin said today at the launch that Fashion Week will provide much needed relief from the stress and anxiety that Brexit seems to have bought – both to the retail industry and for shoppers alike.

As well as the main ‘Runway Edit’ show at St Anne’s, there will also be a mixture of fashionable fringe events across the weekend including the popular Sushi Saturday at Asian eatery Zen, where guests can experience an intimate catwalk show showcasing the top picks from across BFW whilst enjoying a delicious meal.

Speaking about this season’s key trends, FASHIONWEEK Director Cathy Martin commented: “The easiest way to energise your wardrobe this season? Take to tailoring in joyful tutti frutti shades!”

“We have a whole host of new local talent involved this season including; Alexandria’s Baby Boutique, Saraden Designs, Bernadette Anderson, Jacki Sleator, The Fashion House and Verona Bridal, as well as some of the biggest names on the High Street and staples like Blush Boutique – who have taken part in BFW since season one – we can’t wait to show off the latest trends in the ultimate celebration of fashion – a must have in any stylista’s diary!”

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